It’s a wedding. It was filmed with five Canon 7Ds and two 5D Mark IIs. In India. For three days. A real wedding but also a film with a script and actors. I’ve never seen anything like this. You just have to watch it.
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The term “hybrid” is being used in film and video production using DSLR cameras quite a bit these days. For some people, the word means they are shooting both stills and video of the event. Here they mean they’re capturing a real event and making a film with a script and actors.
If you look at http://www.pacificpictures.net you’ll see their company is a hybrid, too. They produce event/wedding videos and they produce films for commercial distribution. Now they’re bringing those together in a single production.
It’s similar to people shooting a “making of…” film at the same time they’re actually making a film. Or producing a behind the scenes video of a fashion photo shoot. Or making a documentary of a live event in real time.
I believe one of the results of being able to capture high quality video with a DSLR camera is going to be an increase in this kind of production.
For instance, I went with my partner to a music festival where her son was performing. I took my Nikon D90 to maybe shoot some stills. At the last minute I grabbed my monopod and my Zoom audio recorder. I ended up shooting tons of footage and grabbing lots of high quality audio. I shot a few stills in the process, too. A quick edit documented the performance for her son.
I know I could edit together footage from all the performers and create a short commercial that might be worth purchasing for the promoters of the event. A series of youtube.com videos from the footage would seriously increase the exposure of this local event.
And all I did was walk in with a D90. Imagine if I’d staffed a production with several people shooting, plugged into sound boards for high quality audio, and grabbed man-on-the-street comments from the happy crowd at the main event stages.
Okay. So all of that is a far cry from three days of shooting a wedding in India. But if I wanted to spend my weekends traveling to music festivals around Florida, shooting whatever looked interesting, editing web videos and promoting myself I’m sure there is a business opportunity waiting there.
Or maybe a short documentary film about up and coming musicians who play at these festivals hoping to get a big break.
Having the ability to create films like this for so little money is amazing. And, as this film shows, there is no limit to how far you can take it.
Click here to read the full story on their blog. And note how they cropped the footage to make the trailer look even more like a feature film. Interesting how such a small change impacts how we view their project.
